Cookie Policy

Last Updated: February 13, 2026

Introduction

This Cookie Policy explains how DirectRank LLC, doing business as Xpand Digital ('we', 'our', or 'us') uses cookies and similar tracking technologies on our website. By using our website, you consent to our use of cookies as described in this policy.

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, understand usage patterns, and improve your experience.

Types of Cookies We Use

Essential Cookies

Required for the website to function properly. These cannot be disabled.

  • Session management
  • Security features
  • Form submissions

Analytics Cookies

Help us understand how visitors use our website.

  • Google Analytics (_ga, _gid, _gat)
  • Page views and navigation paths
  • Time spent on pages
  • Traffic sources

Marketing Cookies

Used to track advertising effectiveness and deliver relevant ads.

  • Google Ads conversion tracking
  • Facebook/Meta Pixel
  • LinkedIn Insight Tag
  • Remarketing cookies

Functional Cookies

Remember your preferences and settings.

  • Language preferences
  • Form field data
  • User preferences

Third-Party Cookies

Our website uses services that set their own cookies:

  • Google Analytics
  • Google Ads
  • Facebook/Meta
  • LinkedIn
  • YouTube (embedded videos)
  • GoHighLevel (forms and chat)

How Long Do Cookies Last?

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain for specified period (30 days to 2 years)
  • Google Analytics: 2 years
  • Facebook Pixel: 90 days

Managing Cookies

Browser Settings

All modern browsers allow you to:

  • Block all cookies
  • Block third-party cookies only
  • Clear cookies when closing browser
  • Get notified when cookies are set

Opt-Out Links

Impact of Disabling Cookies

Disabling cookies may:

  • Prevent form submissions
  • Disable personalization features
  • Affect website performance
  • Prevent accurate analytics

Do Not Track Signals

We currently do not respond to Do Not Track browser signals. This may change as standards evolve.

Updates to This Policy

We may update this Cookie Policy periodically. Check this page for the latest version.

Contact Us

Questions about our use of cookies:

DirectRank LLC dba Xpand Digital

privacy@xpanddigital.io

🇺🇸 US: (323) 289-6927

🇦🇺 Australia: +61 482 094 735