Cookie Policy

    Last Updated: February 13, 2026

    Introduction

    This Cookie Policy explains how DirectRank LLC, doing business as Xpand Digital ('we', 'our', or 'us') uses cookies and similar tracking technologies on our website. By using our website, you consent to our use of cookies as described in this policy.

    What Are Cookies?

    Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, understand usage patterns, and improve your experience.

    Types of Cookies We Use

    Essential Cookies

    Required for the website to function properly. These cannot be disabled.

    • Session management
    • Security features
    • Form submissions

    Analytics Cookies

    Help us understand how visitors use our website.

    • Google Analytics (_ga, _gid, _gat)
    • Page views and navigation paths
    • Time spent on pages
    • Traffic sources

    Marketing Cookies

    Used to track advertising effectiveness and deliver relevant ads.

    • Google Ads conversion tracking
    • Facebook/Meta Pixel
    • LinkedIn Insight Tag
    • Remarketing cookies

    Functional Cookies

    Remember your preferences and settings.

    • Language preferences
    • Form field data
    • User preferences

    Third-Party Cookies

    Our website uses services that set their own cookies:

    • Google Analytics
    • Google Ads
    • Facebook/Meta
    • LinkedIn
    • YouTube (embedded videos)
    • GoHighLevel (forms and chat)

    How Long Do Cookies Last?

    • Session cookies: Deleted when you close your browser
    • Persistent cookies: Remain for specified period (30 days to 2 years)
    • Google Analytics: 2 years
    • Facebook Pixel: 90 days

    Managing Cookies

    Browser Settings

    All modern browsers allow you to:

    • Block all cookies
    • Block third-party cookies only
    • Clear cookies when closing browser
    • Get notified when cookies are set

    Opt-Out Links

    Impact of Disabling Cookies

    Disabling cookies may:

    • Prevent form submissions
    • Disable personalization features
    • Affect website performance
    • Prevent accurate analytics

    Do Not Track Signals

    We currently do not respond to Do Not Track browser signals. This may change as standards evolve.

    Updates to This Policy

    We may update this Cookie Policy periodically. Check this page for the latest version.

    Contact Us

    Questions about our use of cookies:

    DirectRank LLC dba Xpand Digital

    privacy@xpanddigital.io

    🇺🇸 US: (323) 289-6927

    🇦🇺 Australia: +61 482 094 735