Most Google Ads accounts waste 30-60% of their budget on the wrong keywords, wrong targeting, and wrong landing pages. We fix the waste, rebuild for profit, and scale what works. On average, we increase ROAS by 32% when we take over a campaign.
Babyhood Australia was struggling to compete online. We rebuilt their Google Ads from scratch, optimized Shopping campaigns by product margin, and scaled spend by 300% while maintaining profitability.
If your current Google Ads feel like a black box that eats money and produces reports, you're not alone. Most accounts have the same problems.
You're making decisions based on bad data. Most accounts track the wrong actions or don't track properly at all. You think a campaign is profitable when it's actually losing money.
Without proper negative keywords, you're paying for searches that will never convert. Terms like "free," "DIY," and "jobs" are draining your budget every day.
Your agency is sending paid traffic to your homepage instead of purpose-built landing pages. Specific searches need specific pages. Generic pages kill conversion rates.
Your current agency sends monthly reports full of impressions, clicks, and CTR. They never report on profit. They increase spend to increase their management fees.
Markets change daily. Bids, keywords, and competitors shift constantly. Monthly check-ins and quarterly "optimizations" mean your campaigns are always behind.
97% of visitors don't buy on their first visit. If you're not running remarketing, you're paying to acquire those visitors and then letting them leave forever.
Every campaign follows the same proven sequence. Stop the bleeding, rebuild for profit, then scale what works.
Full account audit. Fix conversion tracking. Identify wasted spend on irrelevant terms. Implement negative keywords. We typically cut waste by 30-40% in the first week alone.
New campaign structure based on proven frameworks. Landing pages that convert. Proper match type progression. Bid strategies aligned with your actual profit margins.
As data accumulates, we identify winning combinations and scale aggressively. Budget shifts to high-performers. New opportunities get tested systematically.
Expand into Shopping, Display remarketing, YouTube, and Performance Max. Each channel amplifies the others. This is where campaigns go from profitable to exceptional.
32% average ROAS increase when we take over campaigns. Here are some of the standout results.
Babyhood Australia. Scaled monthly spend by 300% while maintaining profitability. Transitioned from wholesale-dependent to D2C. 65% lower customer acquisition cost.
Highest performing campaigns in our portfolio. Focused on high-margin products. Strategic dayparting and geographic targeting. Expanded from regional to national.
Bekaa Air. Ads drove immediate bookings while SEO built long-term traffic. Demand grew so fast they expanded their fleet to keep up.
HALO Rentals. SEO + Paid Ads. Consistent month-over-month growth. Expanded from one city to multi-city operations driven by ad performance.
ROAS varies by industry and margin structure. A 5x ROAS with 100% margins is more profitable than a 20x ROAS with 15% margins. We optimize for your actual profit, not a vanity metric.
Every plan includes the work that actually moves the needle. No padded deliverables, no busywork reports.
Proper account structure using single keyword ad groups for high-value terms, match type progression, and campaign priorities that fund winners and cut losers.
We build and optimize dedicated landing pages for your highest-value campaigns. Specific searches get specific pages. This alone can 2-5x your conversion rate.
Proper revenue tracking from click to close. If your tracking is broken, everything built on top of it is wrong. We fix this first, every time.
Every bid is calculated based on your actual profit margins, not Google's recommendations. We know what each click needs to be worth to stay profitable.
Ongoing, obsessive negative keyword work. We review search terms daily and kill waste before it compounds. This is the single biggest lever most agencies ignore.
Weekly reports that show revenue, profit, and ROAS. Not impressions and clicks. You see exactly what's working, what's not, and what we're doing about it.
Month-to-month on all plans. No setup fees. No contracts. If we don't deliver value, you should fire us.
Also available: Performance-based pricing ($1,000/mo base + 15% of revenue generated). Ask us about it.
The math is simple. If you're spending $10,000/month at 2x ROAS, optimizing to 6x ROAS means an extra $40,000 in monthly revenue from the same budget. Get a free audit and see where your money is actually going.
Free audit. No obligation. Month-to-month management.