Roof Layer // Reputation & Expansion

    Reviews that
    build your
    reputation.

    Traditional review requests are a gamble. Ask the wrong customer and you turn a quiet concern into a public 1-star review. Our AI assesses customer sentiment before asking, routing happy customers to review platforms and unhappy ones to your team for resolution. You get authentic 5-star reviews without the reputation risk.

    • AI sentiment analysis identifies happy vs. unhappy customers first.
    • Happy customers get directed to Google, Yelp, and industry platforms.
    • Unhappy customers get routed to your team before they go public.
    • 150-250+ authentic reviews generated annually.
    • AI-crafted responses to every review, positive or negative.
    How the Routing Works
    👤 Customer completes interaction
    ⚙ AI Sentiment Analysis
    Routes based on detected satisfaction level
    ⭐ Happy Customer

    Directed to leave a review on Google, Yelp, or industry-specific platforms. Personalized request, perfect timing, frictionless link.

    ⚠ Has Concerns

    Routed to your customer success team for private resolution. Problem fixed before it ever becomes public. Often converts to advocate.

    Sentiment accuracy typically reaches 85-95% depending on available customer data points and interaction history.

    Sound Familiar?

    Why most businesses are
    terrified of review requests.

    You know you need reviews. But the risk of asking the wrong person keeps you paralyzed. Here's what usually goes wrong.

    1

    Blast-and-pray review emails

    You send "How did we do?" to your entire customer list. The happy ones ignore it. The one who had a minor issue wasn't going to complain until you reminded them. Now you have a detailed 1-star review about something you could have fixed privately.

    2

    No way to know who's happy

    You have no visibility into which customers are satisfied and which have unresolved concerns. So every review request is a coin flip. Sometimes you get a 5-star review. Sometimes you amplify a problem you didn't know existed.

    3

    Competitors are pulling ahead

    While you avoid asking for reviews out of fear, competitors with systematic review generation are accumulating hundreds of 5-star reviews. They show up higher in local search. They convert visitors at a higher rate. The gap widens every month.

    4

    No response strategy

    Your existing reviews sit unanswered. Google rewards businesses that respond to reviews. Every unanswered review signals to potential customers (and the algorithm) that you don't care about feedback.

    5

    Reviews don't go anywhere

    Even the great reviews you do have just sit on Google. They're not featured on your website, used in your ads, or leveraged as testimonials. Hundreds of dollars worth of social proof going completely unused.

    6

    Stuck between two bad options

    Either you don't ask for reviews and get buried by competitors, or you ask blindly and risk creating reputation damage. Most businesses end up doing nothing, which is the worst option of all.

    The System

    Intelligent generation
    plus active protection.

    Our AI review system does two things: it generates authentic positive reviews from genuinely happy customers, and it protects your reputation by intercepting problems before they go public.

    Review Generation Engine

    When the AI identifies a happy customer, it doesn't send a generic request. It crafts personalized messages based on their specific experience, times the request for maximum impact, and makes leaving a review frictionless with direct platform links.

    • AI sentiment analysis across behavioral signals and interaction history
    • Personalized review requests timed to positive moments
    • Direct links to Google, Yelp, and industry-specific platforms
    • Multi-channel delivery: email, SMS, in-app, QR codes
    • Intelligent follow-up without being pushy
    • Typically generates 15-25+ new reviews per month
    🛡

    Reputation Protection

    Unhappy customers get routed to your team for private resolution instead of review platforms. Problems get fixed before they become public complaints. And every existing review gets a professional AI-crafted response that demonstrates you care.

    • Unhappy customers routed to support, not review sites
    • AI-crafted responses to every review (positive and negative)
    • Negative review mitigation within platform guidelines
    • Fake review and competitor sabotage identification
    • Feedback loop converts complaints into operational improvements
    • Saved customers often become strongest advocates
    The Flywheel

    Each part feeds the next.
    Results compound.

    This isn't a one-time review push. It's a self-reinforcing system where better customer experience drives better reviews, which drives more customers, which provides more data.

    Step 1

    Better customer experience

    By routing unhappy customers to support instead of review platforms, you fix problems proactively. These saved customers often become your biggest advocates, leaving glowing reviews about how you resolved their issues.

    Step 2

    Consistently high ratings

    Since only genuinely happy customers are asked for reviews, your average rating stays high. No more self-inflicted 1-star reviews from blind requests. Your profile maintains a 4.5-4.8+ average that builds trust at a glance.

    Step 3

    Operational intelligence

    The feedback loop from unhappy customers becomes invaluable business intelligence. You discover problems before they scale, fix systemic issues, and continuously improve based on real customer sentiment data.

    Step 4

    Compounding advantage

    More reviews improve local search rankings. Higher ratings increase conversion rates. Better conversion means more customers. More customers means more data for the AI. The cycle accelerates over time.

    The Process

    Live and generating
    reviews in 30 days.

    We handle integration, configuration, and optimization. You just watch the reviews come in.

    Week 1

    Integration and setup

    Connect our AI with your customer data. Configure sentiment analysis parameters. Set up multi-platform connections (Google, Yelp, industry sites). Establish customer success routing. Build review request templates.

    Week 2

    Intelligence training

    The AI learns your specific business patterns, customer satisfaction signals, and optimal timing for requests. We fine-tune the sentiment detection to maximize accuracy for your unique situation and customer base.

    Week 3-4

    Launch and optimize

    System goes live. Happy customers start receiving review requests. Unhappy customers get routed to your team. First reviews start flowing in. We monitor performance and fine-tune based on early data.

    Month 2+

    Compound growth

    Reviews flow consistently without risk. Your reputation grows stronger daily. Customer satisfaction improves from the feedback loop. The AI gets smarter with every interaction. System runs on autopilot.

    The Difference

    Intelligence vs. guesswork.

    Traditional Review Requests
    ×Blind blast to entire customer list
    ×No way to predict who's happy or unhappy
    ×Risk amplifying unknown problems
    ×Generic "How did we do?" messages
    ×Reviews sit unanswered
    ×Average rating: 3.5-4.0 (mixed bag)
    AI-Powered Review System
    Sentiment-based routing before any request
    85-95% accuracy identifying customer satisfaction
    Problems intercepted and resolved privately
    Personalized requests timed to positive moments
    AI-crafted response to every single review
    Average rating: 4.5-4.8+ (consistently high)
    Typical Impact
    30-50%
    Increase in conversion rates from reviews
    15-25%
    Increase in revenue attributable to reputation
    20-35%
    Reduction in customer churn from early intervention
    50-70%
    Fewer public complaints vs. blind review requests

    Ranges reflect typical results across client base. Actual impact varies by industry, customer volume, and baseline review profile.

    Investment

    Plans that protect and
    grow your reputation.

    Every plan includes AI sentiment routing, review generation, and professional response management. Scale based on your customer volume and platform needs.

    Most Popular

    Essentials

    $299
    Per month
    Expected: 10-20 reviews/month
    • AI sentiment analysis and routing
    • Google Business Profile management
    • Automated review request sequences
    • AI-crafted responses to all reviews
    • Monthly performance reporting
    • Perfect as add-on to any Xpand service
    Get Started

    Growth

    $799
    Per month
    Expected: 20-40 reviews/month
    • Everything in Essentials
    • Multi-platform management (Google + 3 more)
    • Advanced sentiment filtering
    • Negative review removal attempts
    • Review content repurposed for marketing
    • Bi-weekly optimization
    Get Started

    Premium

    $1,500+
    Per month, custom scope
    Expected: 40+ reviews/month
    • Everything in Growth
    • Unlimited platform management
    • Priority removal service
    • Custom feedback loops to operations team
    • Dedicated reputation manager
    • Full AI optimization and continuous learning
    Get Started
    Qualification

    Is this right for you?

    Great fit if you...
    Have regular customer interactions (service businesses, healthcare, retail, hospitality)
    Depend on Google reviews for local search visibility and conversions
    Have been burned by bad reviews from blind review requests before
    Want to build an insurmountable reputation advantage over competitors
    Already get great customer feedback but struggle to convert it into public reviews
    Not a fit if you...
    ×Have very low customer volume (fewer than 50 interactions per month)
    ×Don't depend on online reviews for business (pure B2B enterprise, etc.)
    ×Have fundamental service quality issues (reviews won't fix a broken product)
    ×Want to buy fake reviews (we generate only authentic reviews from real customers)
    ×Are looking for a one-time review push, not an ongoing system
    FAQ

    Common questions

    The AI analyzes multiple signals: interaction patterns, purchase history, support ticket status, engagement metrics, and behavioral cues. For service businesses, it factors in appointment completion, follow-up interactions, and customer service touchpoints. The system typically achieves 85-95% accuracy in identifying customer satisfaction levels, and it gets smarter over time as it learns your specific business patterns.
    Next Step

    Your competitors are
    building review moats.
    Every month you wait,
    the gap widens.

    A business with 300+ authentic 5-star reviews converts at dramatically higher rates than one with 12 reviews and a 3.8 average. Book a strategy call and we'll audit your current review profile, show you what's possible, and map out how to build an unassailable reputation advantage.

    Free strategy call and reputation audit. No obligation. Plans from $299/mo.