Foundation Layer // B2B Outbound

    LinkedIn that
    books meetings.

    LinkedIn has 900 million professionals, and 4 out of 5 of them drive business decisions. Most companies waste this by sending generic InMails and posting random content. We build systematic LinkedIn machines that combine authority positioning, AI-powered outreach, and relationship building to fill your calendar with qualified B2B conversations.

    • 100% LinkedIn compliant. Zero accounts banned. Ever.
    • 30%+ connection acceptance rates (industry avg is 15%).
    • Authority content that positions you as the go-to expert.
    • Done-for-you. We handle everything. You take the meetings.
    • Month-to-month. No long-term contracts required.
    LinkedIn by the Numbers
    30%+
    Connection acceptance rate
    50-200
    Qualified leads monthly
    0
    Accounts banned
    14 days
    To first leads

    Results vary by industry, offer strength, and target market. These figures represent typical performance across our B2B client base.

    Sound Familiar?

    Why your LinkedIn
    isn't generating leads.

    If your LinkedIn presence is a ghost town instead of a pipeline, you probably have one of these problems.

    1

    Your profile reads like a resume

    Your headline says "CEO at Company XYZ." Your About section lists your career history. Nobody visiting your profile has any reason to reach out, follow you, or book a call. It's a resume, not a conversion asset.

    2

    Connect-and-pitch on day one

    Someone accepts your connection request and immediately gets a 400-word sales pitch in their inbox. They disconnect. Or worse, they report you. Your acceptance rate craters and LinkedIn starts throttling your account.

    3

    20 connection requests a day, manually

    Someone on your team spends an hour every morning sending connection requests by hand. They get to maybe 20 before moving on to other work. At that pace, building a meaningful network takes years.

    4

    Posting into the void

    You share a company update once a week. It gets 3 likes from your colleagues. No comments. No profile views. No conversations started. You're technically "active on LinkedIn" but generating nothing.

    5

    No system, just sporadic bursts

    Every few months someone says "we should really use LinkedIn more." There's a flurry of activity for two weeks. Then it dies. Pipeline dries up. The cycle repeats. LinkedIn rewards consistency, not intensity.

    6

    Your competitors are pulling ahead

    While you debate whether to invest in LinkedIn, your competitors are building networks of 10,000+ targeted connections, posting authority content daily, and booking meetings with the executives you want to reach.

    The Opportunity

    LinkedIn is where B2B
    deals actually happen.

    900M
    Professionals on LinkedIn
    80%
    Of B2B leads originate here
    6+ hrs
    Weekly time for decision-makers

    Four out of five LinkedIn members drive business decisions at their companies. Decision-makers spend over 6 hours every week on the platform. 80% of B2B leads originate from LinkedIn, more than any other social platform combined. The opportunity is there. The question is whether you're capturing it systematically or watching competitors take it.

    The System

    Three components working
    together. Not one-off tactics.

    Most LinkedIn "strategies" are just outreach automation. We build integrated systems where your profile, your content, and your outreach all reinforce each other.

    👤
    Component 1

    Authority Positioning

    We transform your LinkedIn profile from a digital resume into a lead generation asset. Then we build your thought leadership through strategic daily content that makes you the obvious expert in your space.

    • Profile rewritten for conversion (headline, about, featured section)
    • Daily posting strategy using proven engagement frameworks
    • Video content, document posts, and articles that generate leads
    • Content engineered to build authority while driving conversations
    • Your posting schedule fully managed by our team
    Component 2

    Outreach Automation

    AI-powered outreach that sends up to 100 targeted connection requests daily, each personalized using real data points. We use Sales Navigator to identify exact-fit prospects and sequence messages that feel personal at scale.

    • Up to 100 targeted connection requests daily
    • Sales Navigator boolean searches for precision targeting
    • AI-personalized messaging based on real prospect data
    • Multi-step sequences: connect, welcome, nurture, meeting request
    • Trigger event monitoring (job changes, funding, hiring signals)
    • 30%+ acceptance rates built on psychology, not templates
    🔗
    Component 3

    Relationship Building

    Connections are worthless if they don't convert. We strategically engage with your network, nurture relationships through consistent touchpoints, and track engagement signals to identify when someone is ready to buy.

    • Strategic engagement with target prospects' content
    • Consistent nurture touchpoints that build real rapport
    • Engagement tracking to identify sales-ready signals
    • LinkedIn event creation and attendee conversion sequences
    • Network growth becomes self-reinforcing over time
    The Process

    From zero to predictable
    pipeline in 90 days.

    We handle everything. You just take the meetings.

    Days 1-7

    Foundation

    Comprehensive audit of your current presence and competitive landscape. Profile optimized for conversion. ICP mapped with precision. Content strategy developed. By day 7, your LinkedIn presence is primed for growth.

    Days 8-30

    Launch

    Outreach campaigns activated. Connection requests flowing to targeted prospects. First authority content goes live. Automated message sequences start generating conversations. First leads within 14 days.

    Days 31-60

    Optimize

    Connection volume ramps to full capacity. Daily content rhythm established. Message sequences refined based on real response data. Lead flow stabilizes and integrates with your sales process.

    Days 61-90

    Scale

    Lead flow becomes predictable and scalable. Expanding into new market segments. Advanced tactics deployed. Your profile generates inbound interest. Prospects start coming to you, not just the other way around.

    The Difference

    An integrated system,
    not just automation.

    Typical LinkedIn Agencies
    ×Connect-and-pitch automation only
    ×Generic message templates for everyone
    ×No content strategy or authority building
    ×Volume over targeting quality
    ×Risk of account restrictions and bans
    ×Report on connection counts, not revenue
    Xpand LinkedIn System
    Outreach + content + engagement working together
    AI-personalized messaging from real prospect data
    Daily authority content that builds thought leadership
    Precision targeting via Sales Navigator and trigger events
    100% compliant methods. Zero bans across all clients.
    Report on meetings booked and pipeline created
    Investment

    Plans that match
    your ambition.

    Every plan includes profile optimization, outreach campaigns, and content creation. Scale up as your pipeline grows. Month-to-month, no long-term lock-in.

    Starter

    $1,500
    Per month, no setup fee
    Expected: 20-50 leads/month
    • Profile optimized for conversion
    • 500 targeted connections monthly
    • Basic message sequences
    • Weekly authority content
    • Monthly performance reporting
    • First leads within 14 days
    Get Started
    Most Popular

    Growth

    $3,000
    Per month, no setup fee
    Expected: 50-100 leads/month
    • Everything in Starter
    • 1,500 targeted connections monthly
    • AI-powered personalization at scale
    • Daily content creation and posting
    • Sales Navigator campaign management
    • Continuous A/B testing of messaging
    • Bi-weekly optimization calls
    Get Started

    Scale

    $5,000+
    Per month, custom scope
    Expected: 100-200+ leads/month
    • Everything in Growth
    • Unlimited connections (multi-account if needed)
    • Comprehensive video content strategy
    • LinkedIn ads integration
    • Dedicated team managing every element
    • Weekly strategy calls
    • Industry authority status within 90 days
    Get Started
    Qualification

    Is LinkedIn lead gen
    right for you?

    Great fit if you...
    Sell B2B products or services where decision-makers use LinkedIn
    Target executives, founders, directors, or senior professionals
    Have a clear offer worth $2,000+ per engagement
    Want to build long-term authority in your industry, not just quick leads
    Are willing to invest 60-90 days in building a system that compounds
    Not a fit if you...
    ×Sell to consumers or small local businesses not active on LinkedIn
    ×Need leads from general contractors, homeowners, or B2C audiences
    ×Expect 200 meetings in week one
    ×Don't have someone to close the conversations we start
    ×Want the cheapest possible option (quality LinkedIn work takes investment)
    FAQ

    Common questions

    Yes. We use only LinkedIn-approved methods and stay well within their prescribed limits on connection requests and messaging. We've never had a client's account restricted or banned because we prioritize compliance over volume. We would rather send 80 well-targeted requests than 500 reckless ones.
    Next Step

    Your ideal clients are
    on LinkedIn right now.
    Are you reaching them?

    Every week without a systematic LinkedIn strategy is another week your competitors build authority, book meetings, and close deals with the executives you should be talking to. Book a strategy call and we'll map out exactly how LinkedIn can fill your pipeline.

    Free strategy call. No obligation. Month-to-month plans from $1,500/mo.